Transforming Lives and Businesses

Leading the disruption of consumer loyalty while making cash rewards a global culture.

Transforming Lives and Businesses one CashToken at a Time

Leading the disruption of consumer loyalty while making cash rewards a global culture.

About Us

CashToken Rewards International is the World’s First Universal Cash Reward as-a-Service Company, driven by a major goal to provide valuable reward for customer loyalty. CashToken is the flagship product designed to connect every purchase of goods and services in any country to a guaranteed instant cash reward and an automatic ticket into National Weekly Consumer Draws that offers a chance to win up to $100m.

CashToken has been successfully launched in Nigeria and is fully operational. It boasts of major clients like MTN Nigeria, Airtel Nigeria, 9mobile Nigeria, Lagos State Government, and Mastercard International amongst others.

The CashToken Reward International / MasterCard engagement includes the development of a Pan-African marketplace where Mastercard Holders in Africa can buy from a wide range of aggregated merchants and receive CashToken rewards for patronage.

CashToken Rewards International is leading a new generation of Socially Smart Business Models that connects the strategic interests of businesses across the world directly to the world’s most potent patronage cash reward that leads to sustainable social development. It is designed for unassailable sustainability.

About Us

CashToken Rewards International is the World’s First Universal Cash Reward as-a-Service Company, driven by a major goal to provide valuable reward for customer loyalty. CashToken is the flagship product designed to connect every purchase of goods and services in any country to a guaranteed instant cash reward and an automatic ticket into National Weekly Consumer Draws that offers a chance to win up to $100m.

CashToken has been successfully launched in Nigeria and is fully operational. It boasts of major clients like MTN Nigeria, Airtel Nigeria, 9mobile Nigeria, Lagos State Government, and Mastercard International amongst others.

The CashToken Reward International / MasterCard engagement includes the development of a Pan-African marketplace where Mastercard Holders in Africa can buy from a wide range of aggregated merchants and receive CashToken rewards for patronage.

CashToken Rewards International is leading a new generation of Socially Smart Business Models that connects the strategic interests of businesses across the world directly to the world’s most potent patronage cash reward that leads to sustainable social development. It is designed for unassailable sustainability.

Who we are: CashToken Africa is a Universal Patronage Cash Reward as-a-Service Company (UCRaaS)

CashToken Africa’s flagship product is called the CASHTOKEN. Every CashToken offers two opportunities to its beneficiary;

  1. Unrestricted Guaranteed Instant Cash on all products
  2. Automatic entry to CashToken Consumer Draws to between $10 and $1m (varies from country to country)

Our UCRaaS Platform offers the following unique opportunities to businesses

  • Zero entry cost to an end to end Patronage Cash Reward Management System
  • Optimization of existing loyalty systems
  • Robust & Sustainable Consumer Engagement
  • Sustainable Consumer Excitement
  • Potential for new revenue generation
  • Marketing support and brand exposure

Our Mission

To Be The Foremost Life-Changing Reward Company in Africa.

Our Vision

Our people are talented and innovative; together, we will create a sustainable circle of prosperity for all stakeholders through life changing rewards, innovative processes, business models and technology.

Core Objectives

To revolutionize the customer reward space by delivering the most consequential customer loyalty and celebration product.

Our UCRaaS Platform offers the following unique opportunities to businesses;

  • Zero entry cost to an end to end Patronage Cash Reward Management System
  • Optimization of existing loyalty systems
  • Robust & Sustainable Consumer Engagement
  • Sustainable Consumer Excitement
  • Potential for new revenue generation
  • Marketing support and brand exposure

Vision

The core of the business model is Universal Gamification Of Expenditure & Reward (UGEXR) delivered through the CashToken Africa’s service delivery principle called Natural Order of Things (eNOT)

Service Portfolio

Universal Cash Reward as-a-Service Business (The UCRaaS Suite):

The UCRaaS is a performance-based end-to-end customer loyalty and reward system. The UCRaaS is designed to optimize …Read more

CashToken Systems Optimization Program (The CSOP Suite):

The CSOP Suite is designed for the optimization of existing customer loyalty & reward systems. The CSOP leverages parts or whole of the existing  …Read more

Universal Card Cash Reward Scheme (UCCARES):
The UCCARES is a financial service industry Unified Cash Reward Program for all cardholders. It is designed to establish an unrestricted, …Read more
CashToken Product/ Gift Bundles (CPGB):

The CPGB is a strategic offer of a combination of products and services with CashToken as a single product bundle. It is designed for new revenue streams for value-added service …Read more

CashToken Merchant Funded Reward Program (The CashToken Alliance):
The CashToken Alliance is an ecosystem of businesses willing to fund or co- fund customer loyalty rewards with strategic  …Read more
CashToken eCommerce Platform-as-a-Service (CeCPLaaS):
The CeCPLaaS is a white-labeled eCommerce platform offered to CashToken Alliance Partners as an additional incentive to …Read more
CashToken Universal Gift Card (CUGC):

The CUGC is an open-loop gift card usable for goods and services across universal merchant locations with guaranteed CashToken rewards. The  …Read more

Product Gamification Service (PGS):
The PGS is an all-industry Product Sales Gamification Service. The Sales Gamification Service is designed to enable Crowd-Contributio …Read more

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Testimonials

Testimonials

See what our clients say about us

Who would have thought that a customer reward could change someone’s life. I received CashToken from MTN and I won the sum of N2,000,000 which I was able to access seamlessly. I really commend CashToken Africa for this initiative and I appreciate MTN Nigeria for this life changing opportunity.
Saheed
Tax Officer
I received an SMS that I won the sum of N10 Million because I had been gifted CashToken by MTN. It was just one of those good news that you find too hard to believe. I am just a trader and I never imagined I would ever own N1million. Look at me now, from ordinary trader to millionaire! CashToken has really changed my life and my family too.
Rasheedat Fayemi
Trader
I won the sum of 2 million which I used for my business. I can now support my family from my earnings. Thank you MTN for this awesome partnership with CashToken Africa that has touched the lives of many.
Immaculata
House wife

Transforming Lives and Businesses

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